Facebook Ads Profit Calculator

Calculate the actual profit from a Meta/Facebook Ads campaign, once product, packaging, courier and ad spend are all accounted for.

YOUR INPUTS
Rs.
Rs.
Rs.
Rs.
Rs.
YOUR RESULTS
Total Revenue
ROAS
Net Profit
Profit per Order
Enter your numbers to see results

A campaign can show a strong ROAS in Ads Manager and still lose money once product and fulfilment costs are subtracted. This calculator uses your order-level costs alongside total ad spend to show real campaign profit.

How this calculation works

Net Profit = (Orders xc3x97 Selling Price) xe2x88x92 [Orders xc3x97 (Product + Packaging + Courier)] xe2x88x92 Ad Spend

How to use this calculator

  • Pull orders and ad spend from Ads Manager for the same date range.
  • Enter true per-order costs, not just the product price.
  • Check profit per order xe2x80x94 a positive total profit can still hide a barely-profitable per-order margin.

Notes

Rates and fees you enter above are yours to update xe2x80x94 we never hard-code commission or courier rates because they change.

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